Todd Snyder NYFW Partnership

As a music management and creative agency, Black Dots Music Group sought to expand opportunities for its artists while forging authentic partnerships between music and lifestyle brands. Fashion label Todd Snyder wanted to infuse its brand moments with live culture and creative energy during New York Fashion Week and beyond. The partnership created space for both brands to amplify visibility and cross-pollinate audiences.

The collaboration kicked off with a NYFW after-party featuring Black Dots–managed band The Midnight Hollow. The band’s track was also featured in Todd Snyder’s runway show, and we partnered on video content to extend the moment digitally. Later that season, we co-produced a Music × Fashion × Art event in Brooklyn with Todd Snyder, Absolut Vodka, and Paste Magazine. The event included a live performance from The Midnight Hollow and a pop-up art gallery, curating a multidimensional cultural experience that merged music, style, and visual art.

I initiated and secured the partnership with Todd Snyder, working directly with the designer and his team to align objectives and creative direction. I produced the live performance and video content for NYFW, managed logistics for The Midnight Hollow’s integration into the runway show, and oversaw the Brooklyn follow-up event from talent booking and sponsor integration to production and on-site execution. My role was to bridge artist management, brand partnership, and event production to deliver seamless activations that benefitted both the brand and the band.

Role / Founder + Head of Accounts + Artis Manager (Black Dots Music Group)